(Junior) Growth Manager (f/m/d) App
40.000+ paying subscribers. Germany's biggest health brand on YouTube. The audience is already here. Now we need someone who turns that into a growth engine for our app! 🚀
We're profitable, 65 people, and building a subscription app that helps millions manage pain. What's missing is the person who owns acquisition, activation, conversion, and retention. This is the first dedicated growth role on the app. No predecessor, no playbook. Whether you're early in your career or already a few years in, what matters is how you think. You'll build the function from zero, directly with our new App Team. Not based in Frankfurt? No problem. We offer a €2,000 relocation bonus to make the move easy.
WHAT YOU’LL DO
Own the full app growth funnel: from first touch to paying subscriber to active, retained user
Build a structured experimentation program from scratch (hypotheses, A/B tests, learnings, decisions)
Define KPIs, tracking, and data infrastructure (GA4, product analytics)
Develop and optimize paywall, pricing, and trial logic
Increase acti