Strategy Manager Gyan TV ( Growth & Revenue )
In 2018, we began with a WhatsApp group with a simple hypothesis: people in tier-2/3 towns weren’t really using the internet meaningfully yet. We believed that if we started with local content in their own language, they’d come back every day; once there was a habit and trust, that same space could naturally grow into classifieds and, eventually, something they used for almost everything online.
This spark became Lokal. Our first instinct was to put everything in one place & one app. It worked, till it stopped working. Users gave us the insight - when one use case outweighs the others, everything else seems like noise. Like how Craigslist quietly seeded a generation of focused companies & marketplaces, we began unbundling and verticalising.
Today, Lokal is a house of focused apps, many products, one mission: To connect Tier-2/3+ India to the knowledge, opportunities, tools, and experts they’ve always deserved.
Under the hood, Lokal is a discovery and access platform: local-language internet + deep Bharat insight + AI. We ship fast. We learn fast. We build for Bharat. We are backed by leading global and domestic investors including Y Combinator, Sony, Global Brain, India Quotient, and 3one4 Capital.
About GyanTV
GyanTV is building the future of accessible education by empowering users in Tier-2/3+ India with practical skills and edutainment in their native languages. We are bridging the knowledge gap through highly engag