Growth Marketing Specialist
Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.
Growth Marketing Specialist (CRM & Mobile)
Maker Lab is looking for a dynamic individual to join an exciting project we’ve embarked on with our technology client. Our client's brand is complex, innovative and paving the way for creative avenues to revolutionalise the payment industry in unconventional ways.
As a growth marketing specialist you will develop user insights, understand ideal consumer journeys, and build scalable communication avenues through the use of CRM and Mobile technology, and further enhance our growth strategy. This role focuses on providing you with a breadth of exposure across all marketing functions while developing expertise in growth marketing.
Role:
- Manage a scalable marketing communications platform through strategic and data-led CRM programmes and product feature roll-outs.
- Plan and develop a content calendar (push notifications, email, in-app) on a monthly basis, including managing a process to intake content suggestions from internal stakeholders (e.g., featur
