Marketing Manager (Scaled Expansions)

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Role Summary:

Based in Malaysia, you’ll lead end-to-end consumer and retail marketing communications for one of the world’s largest technology brands in the Singapore market, driving successful product launches with internal teams, agencies and channel partners.

Role: 

• Collaborate with the Singapore marketing lead to understand challenges faced by retail and carrier partners and contribute to solutions.
• Work closely with internal teams and agency partners to localise and develop launch and campaign assets, while collaborating with distribution partners to ensure readiness for launches and campaigns.
• Assess and consolidate marketing asset requirements for effective launch campaigns, including the localisation of brand, retail and client assets.
• Serve as the key point of contact for internal and external stakeholders, tracking launch workstreams and ensuring seamless coordination.
• Ensure product launch readiness for third-party retail and client partners.
• Coordinate the planning and execution of