Senior Director, Paid Media
MediaAlpha is a customer acquisition solutions provider powered by technology and data science. The company provides industry-leading solutions designed to reach consumers shopping within high-consideration categories such as property and casualty insurance, health insurance, life insurance, and more.
Role Overview
MediaAlpha (NYSE: MAX) operates the world’s largest insurance advertising marketplace, connecting leading carriers and agents with high-intent insurance shoppers at scale. Our owned-and-operated media properties are a cornerstone of our business, and we’re building the paid media function that will drive transformational growth.
We’re looking for a Senior Director of Paid Media to lead that effort. Reporting into the VP of Growth Marketing, this is a high-impact, high-ownership role: you’ll set the strategy, own the budget, and build the team. You are first and foremost a paid social expert - specifically Meta - but you think like an investment manager across every channel you touch. You know how creative drives downstream lead quality, not just click-through rate, and you’re excited about using AI to produce and test creative at a scale most teams only dream about.
This role isn’t about managing agency relationships or reporting on what happened last week. It’s about building a best-in-class paid me
