Junior Analyst
As the Junior Analyst, you will be responsible for maintaining and administering the Software, managing customer database to ensure the proper functioning of the and maintain the integrity of the data therein by working closely with the Senior Manager – Strategy and Analytics.
You will be responsible for providing campaign selections for Email, Direct Mail, SMS and Cold Calling Campaigns, as well as using data to provide campaign, customer and product analysis and reporting. The role requires you to have a keen interest in data, as well as the real estate industry and will offer the right candidate a real opportunity for growth and development.
Role and Responsibilities
Support day-to-day operations of the activity, including:
• Configuring the CRM as per requirements of relevant stakeholders.
• Creation of customized customer segmentation lists, to be used for email/direct mail campaigns as well as reports and analysis.
• Assist in the preparation of analysis and business reports; this will include both marketing and sales data.
• Responsible for database health and maintenance (inc. customer data cleansing)
• Supporting team to ensure the business has a clear understanding of customer behavior.
• Work closely with Marketing and Sales Team to ensure aspects of the sales process along with the customer communication is set up and tracked appropriately in the CRM Software.
• Working with the Digital Marketing Lead