Senior Director, Shopper Marketing
About Monster Energy:
Forget about blending in. That's not our style. We're the risk takers, the trailblazers, the gamechangers. We're not perfect and we don't pretend to be. We're raw, unfiltered, and a bit unconventional. Our drive is just like our athletes, unrivaled. The power is in your hands to define what success looks like and where you want to take your career. It's not just about what we do, but about who we become on along the way. We are much more than a brand here. We are a way of life, a mindset. Join us.
A Day in the Life:
The Senior Director, Shopper Marketing is responsible for developing strategies to influence shopper behavior, developing strong partnerships with retailers, serve as the marketing resource to the sales team with a high-level understanding of unique customer and shopper needs. They will advance activation that fosters stronger customer relationships and results and develop insight-driven, tailored campaigns and annual marketing plans to meet internal and external objectives while aligning with the brand strategy.
The Impact You'll Make:
- Mentor and manage a high-performing team of shopper marketing manager, establishing clear, retail-specific KPIs and professional development plans.
- Direct the internal team and premier retail media agency to optimize media buying, boosting om
