2027 Fresh Grad Hire - Overseas Performance Marketing Associate

• Participate in user acquisition for the moomoo App in target regions; with mentorship, gradually take ownership of multi-channel campaigns across Meta, Google, TikTok, X, etc., focusing on acquisition volume, cost, and user quality;
• Research investor profiles, investing habits, and decision journeys in target regions; combine channel characteristics to support multi-channel strategy, channel prioritization, and budget allocation, adjusting with market dynamics;
• Support multi-channel acquisition optimization across account structure, targeting, bidding, placements, and landing/onboarding experience to improve full-funnel efficiency from impression to conversion;
• Be data-driven: participate in building campaigns and attribution dashboards; use A/B tests and multi-dimensional reviews to identify issues, iterate strategies, and document reusable regional playbooks;
• Collaborate with creative, data, and product teams to translate user insights into creative directions and landing experiences, improving overall conversion;
• Leverage AI tools to improve campaign operations, creative production, and data analysis; explore AI applications in performance growth.

Requirements

• Final-year undergraduate/master’s students and fresh graduates; all majors welcome. Finance, economics, accounting, statistics, mathematics, marketing, advertising, computer science, or related majors preferre