Director, Sales & Marketing
Role
Lead MORROW’s commercial growth strategy across Sales, Partnerships and Marketing, with primary accountability for revenue growth, customer acquisition and conversion.
The Director oversees an integrated commercial organisation spanning Sales & Partnerships, Brand, Content, CRM and Digital Growth. Working through the respective functional leaders, the role sets commercial direction, aligns priorities and resources, and ensures each pillar contributes measurably to MORROW’s growth objectives.
This is not a hands-on functional marketing role. It is a senior commercial leadership position responsible for connecting demand generation, brand, customer lifecycle and sales execution into a disciplined and scalable revenue engine.
Success is judged first on revenue and acquisition outcomes, supported by strong brand positioning, effective demand generation, customer engagement and commercial discipline.
Key Responsibilities
A. Commercial Strategy & Revenue Leadership
· Own MORROW’s overall sales and marketing strategy and translate business targets into clear annual, quarterly and monthly commercial priorities.
· Drive acquisition and revenue across memberships, clinical pathways including MORROW Insights, programmes, products and services.
· Establish clear revenue forecasts, acquisition targets, fun