Digital Copywriter Executive
MSPS SA, a leading Integrated Marketing and Sales services company, , is seeking a talented and experienced Digital Copywriter Executive for PMI - Papastratos company in Athens, Greece.
About the role:
As a Digital Copywriter, you will be involved in the design and deployment of creative and engaging digital content for product, commercial and brand initiatives, aligning with the brand strategy, narrative and guidelines. You will have the opportunity to work on diverse digital channels, including CRM marketing campaigns, additionally for loyalty platform, SEO and other channels. Your ability to create high-quality and personalized digital content will be essential in capturing the target audience’s attention and driving brand engagement.
Responsibilities:
- Build engaging, high-quality, and personalized digital content for various channels, mainly for CRM marketing campaigns, additionally for loyalty platform, SEO and other digital channels.
- Manage digital creation process from content ideation and planning to implementation and optimization.
- Produce creative copy ideas for product, commercial, and brand initiatives in line with the brand strategy, narrative, and guidelines.
- Work closely with Creative Designers on concept development and the creation of digital assets.
- Liaise
