Sr. Ad Operations Manager
At MyFitnessPal, we believe good health starts with what you eat. We provide tools, resources and support to enable users to reach their health goals.
Our freemium app, supported by ads, is a key part of our mission to make food tracking accessible to everyone. MyFitnessPal aims to enhance the user experience by incorporating premium ad formats that are engaging for users while creating meaningful revenue opportunities as our user base continues to grow. As we expand our advertising business, we're also building new monetization opportunities beyond the app to help brands connect with our highly engaged health and wellness audience.
About the role:
The Sr. Ad Operation Manager is a senior individual contributor responsible for leading the execution, optimization, and operational strategy for MyFitnessPal's advertising business across owned-and-operated inventory and off-platform monetization channels.
As the operational expert for our advertising business, you'll own campaign execution, yield optimization, and advertising operations across direct-sold, programmatic, email, IAM, paid social, audience extension, and emerging advertising products. Partnering closely with Sales, Client Success, Product, Engineering, Marketing, Lifecycle, Finance, and external partners, you'll develop scalable processes, drive operational excellence, and deliver excepti