SEO Specialist

SEO Content Quality & Optimization

• Follow and help maintain SEO content guidelines and standards for English-language content
• Ensure content follows SEO best practices across:
• Search intent and topical relevance
• Keyword targeting and semantic relevance
• Internal linking
• E-E-A-T
• On-page SEO
• Content structure and FAQs
• Metadata
• Entity optimization
• AI-search visibility
• Conduct regular content audits to identify opportunities for updating, consolidating, improving, or removing content
• Help maintain consistency across English content in terms of tone of voice, terminology, formatting, accuracy, and SEO standards

AI Integration & Content Innovation

• Use AI tools and workflows in the English SEO content production process to improve research, ideation, optimization, efficiency, and content scalability
• Help develop and maintain AI prompting frameworks, templates, and workflows for different content types and SEO use cases
• Regularly audit AI-assisted content to identify issues such as factual inaccuracies, hallucinations, generic or repetitive writing, keyword stuffing, lack of originality, poor search-intent alignment, and potential quality issues

Performance & Analytics

• Monitor the performance of English SEO content using tools such as Google Search Console, GA4, Ahrefs, and AI visibility