Growth Marketing Manager | B2B

At Nord Security’s B2B team, we build cybersecurity products that enable businesses to protect themselves and their data.

From product and engineering to sales, marketing, and data — our teams work closely together to deliver secure, scalable solutions trusted by companies around the world.

Your impact? Empowering businesses everywhere to keep their people, systems, and data safe.

Key qualities and behaviors of a successful leader at Nord Security

Main Responsibilities

• Take ownership of customer acquisition performance within your assigned channel or product scope — from planning through execution, optimization, and reporting;

• Own end-to-end execution of user acquisition campaigns across paid media, paid partnerships, and other relevant marketing channels, including budget management, performance optimization, and measurement;

• Develop and execute strategies for high-impact campaigns across paid social and VOD channels, with a strong focus on commercial outcomes;

• Identify, propose, and test new strategies and tactics to improve channel performance — bringing data-backed recommendations and executing on them with speed;

• Drive demand generation initiatives that contribute to category presence and unlock meaningful growth opportunities for your product area;

• Manage and coach a team of specialists, providing direction, support, and accountability on daily execution and campaign quality;

• Guide and support the team in running media campaigns across search, social, display, premium publisher sites, review websites, and more;

• Collaborate with the Sales organization to support pipeline generation and sales enablement efforts;

• Lead focused projects that test new marketing and creative approaches, and translate learnings into scalable plays;

• Collaborate with Web Content Managers, UX designers, and conversion copywriters to deliver high-performing ads, landing pages, and campaign assets;

Core Requirements

• 4+ years of experience in growth or performance marketing, ideally in a SaaS or B2B environment;

• Proven track record of driving user acquisition, with a solid understanding of retention mechanics and customer LTV;

• Strong leadership and communication skills — able to manage a team while staying close to execution;

• Analytical mindset and data-driven approach to decision making;

• Experience working cross-functionally across marketing, sales, and product teams

• Hands-on expertise in at least one core channel: Paid Media, SEO, or Affiliate/Partnerships;

• Familiarity with digital marketing tools such as Salesforce, HubSpot, or similar platforms;

What We Offer

• Sharpen your edge: training, mentorship, and room to grow — always.

• Take the time you need: extra vacation days, sick days, and time off when life calls.

• Get premium healthcare: private health insurance in Lithuania and Poland — fully covered.

• Protect your peace: enjoy free subscriptions to Calm, Headspace, and Mindletic, and our own resilience and mindfulness trainings.

• Own your fitness: in-house gyms, sport cards, online workouts, and personal guidance — on us.

• Pack your bags for workation: experience our company-wide trip abroad to the fullest.