Senior Product Manager - Monetization and Expansion (Remote)
Novakid is a global leader in online English education for children aged 4–12, serving 100,000+ students across 50+ countries. As Senior Product Manager for Monetization & Expansion, you will own how existing Novakid families discover and buy additional courses, products and services, and be fully accountable for the product metrics behind them, including added revenue and ARPU.
Your goal is to turn the Parent Area and other in-product touchpoints into a scalable self-service channel for add-ons and upgrades. You will own the product, offer, pricing and experimentation decisions that drive results, supported by our Revenue Growth Lead across Sales and CRM.
Senior Product Manager – Monetization & Expansion
Focus: Parent Area, Add-ons & Upgrades, Purchase Journeys, Monetization Experiments
What you’ll do
Work with a team of designers and developers (with access to analytical and research resources).
Own the roadmap for the Parent Area as a storefront for add-ons and upgrades: placement, merchandising, pricing visibility and one-tap purchase.
Improve purchase, upgrade and win-back journeys to lift conversion from offer view to paid.
Build configurable catalogue, bundling, pricing and promo logic so new offers launch without engineering effort each time.
Run the experimentation program
