Lifecycle Marketing Manager

About Octopus Legacy

In 2016 our founder Sam's mum died suddenly in a car accident. Dealing with the shock of her death was tough enough, but the frustration of legal fees and mess that came with it was overwhelming.

Octopus Legacy was created to help people plan for death and find support after someone dies. To make the experience of losing someone that little bit easier, so when someone dies, the people left behind can focus on what truly matters.

Since then we joined the Octopus Group, best known for Octopus Energy, and have grown rapidly, to be one of the UK's largest estate planners, helping over 1 million people navigate one of life's toughest moments. And we're only just getting started.

The role

We're looking for a Lifecycle Marketing Manager to build our post-registration and post-purchase experience from the ground up. You'll use our data to create tailored communication journeys that speak to customers at the right time in the right way - adding value for them, and our business. Our comms land during some of the most important moments in people's lives, and they have to be right.

You'll design the journeys, build strategic segments, write and test tailored comms across a range of formats, and prove they work. You'll build our referral programme eng