Marketing Manager (B2B)
About Optime
Optime is an award-winning recruitment business specialising in aviation. Since 2016, we have placed over 20,000 people across major UK airports, supporting airlines, ground handlers and airport operators with reliable, high-volume workforce solutions. We have been named in the Recruiter Hot 100 for three consecutive years (2023, 2024 and 2025).
The role
We are looking for a Marketing Manager (B2B) to take ownership of Optime’s marketing and strengthen our position as a leading name in aviation recruitment.
You will be Optime’s sole marketer, reporting to the Managing Director. You will own both the strategy and its delivery, with full responsibility for how Optime is positioned in the market. This is a hands-on, broad role covering brand, content, design, SEO and lead generation, working closely with the commercial team to support the next stage of the company’s growth.
Key responsibilities
- Marketing strategy: Develop and own Optime’s marketing plan, aligned with business goals and commercial targets.
- Brand and positioning: Develop Optime’s profile as a market leader in aviation workforce solutions through thought leadership, industry insight and consistent brand messaging.
- LinkedIn and content: Manage Optime’s LinkedIn presence, including company and leadership profiles, along with other