Digital Advertising Strategist -AU..

Pattern is a leading eCommerce accelerator with offices across the globe offering outsourced marketplace and ecommerce management services for brands worldwide. The Pattern Ecommerce Acceleration Platform leverages AI-powered technology, industry expertise, and global distribution, logistics, and fulfilment services to help quality brands scale profitably on their own websites and through hundreds of marketplaces. Pattern works with some of the most recognized brands such as Pandora, Skullcandy, The North Face and it ranks among the top 5 Amazon sellers globally. Pattern has over 1100 employees across the globe and in November 2021 it received $225M in funding making us a double unicorn. Pattern is expanding, and we are looking for a Digital Advertising Strategist to join our Australian team to support the scaling of the business by driving the performance of the brands we represent on Amazon and other Marketplaces.   Frequently Asked Questions What is the day in the life of a Digital Advertising Strategist? Plan, execute and monitor paid advertising campaigns on Google for the allocated strategic accounts Analyse and optimise existing paid search campaigns including campaign structure, keyword research, negative keywords, bid adjustments, creating new campaigns, writing compelling ad copy, audience targeting, and any other optimisation required to drive revenue and sales Test, scale and optimise campaigns in Google Ads (and other channels) Plan and manage weekly and monthly