Digital Marketing Specialist

Digital Marketing Specialist (Google Ads, SEO & Social Media) – Remote | U.S. Hours

Position Type: Full-Time, Remote
Working Hours: U.S. Business Hours

About the Role

At Pavago, one of our clients is hiring a hands-on Digital Marketing Specialist to manage and optimize digital marketing initiatives across Google Ads, SEO, and social media.

This is an execution-focused role for someone who enjoys:

• Optimizing Google Ads and paid search campaigns
• Improving organic traffic and SEO visibility
• Growing social media engagement
• Analyzing marketing performance data
• Testing campaigns to improve conversions
• Scaling lead generation efficiently

You’ll have direct ownership over paid advertising, organic search, social media engagement, analytics, and ongoing campaign optimization.

If you enjoy improving CTR, CPC, CPA, ROAS, traffic, engagement, and conversions, this role is a strong fit.

What You’ll Own

Google Ads & Paid Search – Primary Focus

Build, manage, and optimize Google Ads campaigns across:

• Search
• Display
• Remarketing
• Performance Max (PMax)

Manage campaign execution, including:

• Keyword research
• Audience targeting
• Campaign and a