PPC Specialist

PPC Specialist (Google Ads & Performance Marketing) – Remote

Position Type: Full-Time, Remote
Working Hours: U.S. Business Hours

About the Role

At Pavago, one of our clients is hiring a PPC Specialist to take ownership of paid media performance across a rapidly growing, multi-location home services organization.

This is not a campaign monitoring role.

You’ll be responsible for driving measurable business growth by improving lead generation, optimizing advertising spend, reducing acquisition costs, and identifying opportunities to scale campaigns across multiple markets.

You’ll manage Google Ads, Local Services Ads (LSA), landing page optimization, and Meta Ads while working closely with marketing leadership to maximize return on advertising spend.

If you think in terms of qualified leads, booked jobs, CPA, CPL, and ROAS, this role is built for you.

What You’ll Own

Google Ads & Paid Search Management

• Manage Google Ads MCC accounts across multiple markets and service areas.
• Optimize Search campaigns for active service locations.
• Manage:
• Campaign budgets
• Bidding strategies
• Keyword research and expansion
• Negative keywords
• Audience targeting
• Perform ongoing s