Outreach Marketing Consultant

The Outreach Marketing Consultant is a key contributor to motivating the onsite leasing team and will develop and create marketing campaigns, programs and initiatives to drive prospect traffic to the property.  This position is responsible for driving traffic and qualified leads to the property and will play a key role in the property hitting budgeted occupancy.

What You’ll Do:

• Maintain an excellent customer service relationship by adhering to the Peak Service Standards
• Partner with the social media, website, and sales teams to assess online presence, image, reputation, ratings, and brand consistency as it relates to the overall customer experience and brand message; strategize and recommend enhancements, campaigns, and solutions to improve overall results and customer experience
• Ensure consistency between the brand and the customer base identified in the business strategy and plan for the investment
• Analyze sub-market trends and results to develop a strategic marketing and advertising plan designed to drive qualified leads that link to the business strategy and plan
• Conduct ongoing analysis and reviews of targeting strategy, lead generation quality, advertising, sales messaging, websites, and collateral materials for accuracy and relevance as it relates to lead generation goals, verbiage, and brand awareness
• Supervise the planning, preparation, and implementation of lease up events, renewal p