Product Manager - Media - Remote
At Pencil, we are driving innovation in advertising technology through our state-of-the-art SaaS product, which harnesses Generative AI to redefine content creation. Our mission is to make AI the default in advertising without replacing creative people. To achieve this, we need to make sure that our technology isn’t just in the hands of big brands - we need to try to help small businesses and creative individuals too.
You’ll own delivery of a program with a hard Phase 1 window (Sept → Dec): turn the contractual scope into a sequenced backlog, keep the milestone gates honest, and coordinate the moving parts — the squad, the internal teams whose surfaces the product plugs into, an external data-API dependency, and the specialists who will operate the product with enterprise brands. The users are media practitioners; the product only lands if its PM understands their craft — how campaigns are planned and trafficked, how product and creative data flow through the ad platforms, what an agency team actually does with a recommendation. You are the person who keeps the build honest to that reality. This is a permanent position: the program is the first mission, not the job’s boundary.
Key responsibilities:
Own the backlog: every feature framed as a functional outcome with acceptance c
