Director, Experience Design
Director, Experience Design
Proto leads innovation and transformation efforts for large organizations, often through the creation of new products, services, and platforms. The work involves understanding user needs, system behavior, and technical possibilities, and using that understanding to design solutions that are coherent, usable, and grounded in real constraints.
The Director, Experience Design owns experience direction on our most demanding engagements. Our starting premise is that complexity is usually a symptom of ambiguous intent, and that the way through it is to organize the system around behavior: what people are trying to do, which of those behaviors create the most value, and what structure best serves them. Directors translate that into artifacts clients can see and judge, from behavior maps and journeys to service models and working prototypes, early enough to shape a decision rather than decorate one already made. The role is hands-on and accountable. You set the direction, make the work, lead the team doing it, and own whether it holds up in front of a C-suite.
What You Will Do
- Own experience direction by setting the design point of view on an engagement, defining experience principles and goals, and holding the work to them from framing through delivery;
- Organize systems around behav
