Director, Product Strategy

Director, Product Strategy

Proto leads innovation and transformation efforts for large organizations, often through the creation of new products, services, and platforms. The work involves understanding user needs, system behavior, and technical possibilities, and using that understanding to define viable directions, concepts, and solutions that unlock new value and growth potential.

The Director, Product Strategy leads this work by structuring complex problem spaces and driving decision-making across uncertainty. The role requires fluency in design and technology, as well as strategy: shaping product and experience concepts, evaluating technical implications, and guiding teams toward solutions that are both ambitious and buildable. Directors engage directly with the work and ensure that direction is grounded in real constraints while still opening up new possibilities.

What you will do:

• Frame opportunities: Define the problem space, objectives, and decision criteria that guide product and experience work;
• Model systems and behavior: Develop system-level views of users, behaviors, constraints, and dependencies to inform solution design;
• Shape 0-1 solutions: Work with commercial strategy, design, and technology leads to define product, service, and experience concepts and guide them