Director - Commercial Partnerships

Role Purpose:

Lead all commercial activities for this heritage and cultural programme including partnerships, sponsorships, retail, and revenue generation, ensuring delivery of financial targets and integration of commercial opportunities across programming and operations.

Key Responsibilities:

• Revenue Strategy & Performance Delivery
• Develop and execute the overall commercial strategy aligned with asset objectives and financial targets
• Define revenue models across all streams including sponsorships, retail, F&B, ticketing (if applicable), and activations
• Lead revenue planning, forecasting, and target setting in alignment with cultural programming plans and overall asset financial expectations, in coordination with Finance & Performance
• Own delivery of revenue targets and ensure alignment between commercial activities and financial performance
• Continuously optimize revenue streams through pricing, product mix, and commercial innovation

 Partnerships & Sponsorships:

• Develop and manage a structured sponsorship and partnership strategy aligned with programming and marketing plans
• Identify, negotiate, and secure high-value sponsorship and partnership agreements
• Design sponsorship packages, in collaboration with Programming and Marketing teams, that integrate with cultural programming, experiences, and the visitor journey
• Manag