Handbag and Jewelry Merchant
The Role:
The Handbags, Swim & Jewelry Merchant is a collaborative and entrepreneurial role focused on the end-to-end development of emerging categories at Reformation. This is an exciting opportunity to drive incremental growth through the curation of seasonal lineplans, omni-channel buying, trend analysis, and product strategies developed in partnership with the Sr. Director of Merchandising.
The Handbags, Swim and Jewelry Merchant partners closely with a variety of cross-functional teams to ensure the product vision translates across all channels. The ideal candidate will be analytical, organized, and data-driven, with excellent communication skills and an ability to combine complex analysis with market knowledge to produce actionable recommendations.
What You’ll Do:
- Own the seasonal line plan, including style count, SKU architecture, color/material strategy, and price tiering in line with category financial targets
- Manage pricing architecture, including margin targets and competitive positioning
- Analyze daily, weekly, and seasonal performance by style and SKU; deliver clear hindsights and actionable recommendations that shape future development
- Keep a consistent pulse on the competitive landscape, from contemporary to luxury, and
