Growth Marketing Manager - 6 Months - Remote - Octopus by RTG
MiddleRemoteSalary undisclosed
Required Skills
PythonSQL
Job Description
About Octopus by RTG
Octopus by RTG is the tech hiring and outsourcing arm of Robusta Technology Group, dedicated to connecting exceptional tech talent with top-tier organizations across the MENA, GCC, Europe, the US, and Canada. We specialize in building strong, long-term partnerships between skilled professionals and innovative companies. Our mission is to empower growth, innovation, and excellence by matching the right talent with the right opportunities.
Job Overview
The Digital Marketing, CRM & Loyalty Lead will be responsible for driving app marketing initiatives, CRM and lifecycle marketing programs, loyalty operations, data analysis and reporting, and managing relationships with key vendors and stakeholders.
Key Responsibilities
App Marketing & Campaign Management (40%)
- Execute campaigns across the mobile application.
- Manage offer builds, push notifications, in-app content, and delivery channel activations.
CRM & Lifecycle Marketing (25%)
- Develop automated CRM programs across onboarding, engagement, retention, and reactivation.
- Manage CRM agency relationships from briefing through execution and performance review.
Loyalty Program Management (20%)
- Own loyalty program operations, including earn/burn mechanics, reward catalog, point thresholds, and expiry policies.
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