Head of Growth & Product Marketing
About RYSE
RYSE (helloryse.com) is a North American technology company building smart home products that make everyday homes more intelligent and automated.
Our flagship product, the RYSE SmartShade, motorizes and automates existing window coverings and connects them with smartphones and major smart home ecosystems.
We develop hardware products from the ground up, working across product design, engineering, manufacturing, software, marketing, and sales.
We’re looking for a Head of Growth & Product Marketing to help determine what we build, who we build it for, how we position it, and how we bring it to market.
The Role
This is not a traditional marketing management role.
You will work closely with the CEO, engineers, designers, sales team, and external partners to identify customer opportunities and turn them into products, positioning, campaigns, and revenue.
You will lead market research and develop a deep understanding of our customers, competitors, categories, pricing, and distribution channels.
You will help answer questions like:
- Who is the ideal customer for this product?
- What problem are we solving for them?
- Which features matter most to that customer?
- What should the product cost?
- Should we sell it DTC, through Amazon, retail, dealers, builde
