Posted 2w ago•Accra, Ghana, West Africa
Strategy Director | Strategy | Ghana
directorOn-site (Accra)Salary undisclosed
Job Description
Role Summary
The Strategy Director will lead the agency’s strategic capabilities, with an acute understanding of how communications and culture, technology and platforms, intersect in the mind of the consumer. Additionally, He/she must be able to analyze data and insights to create compelling solutions for today’s digital first audiences.
He/she will be required to work closely with senior agency teams across account management, creative, technology and media to formulate a compelling on & offline strategy for our client’s businesses. This role is also pivotal in solutioning for platform and products to power agency's own product strategy in areas of – social listening, CX and other data tools.
Key Responsibilities & Accountabilities
- Strategic Planning and Implementation: Make & present annual, quarterly or periodic strategy presentations for the different client business units in a global work environment. Lead and drive thought & development of various media marketing plans
- Marketing Planning: Define & own marketing calendars and promotional strategies to meet the organizational objective. Work on the 30-60-90 days & long-term plans
- Data Analytics:
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