Global CRM Executive

The Role...

We are seeking a highly motivated and detail-oriented CRM Executive to join our Global Marketing team. The CRM Executive will play a critical role in the execution of email, push notification, and WhatsApp campaigns to our global audiences, with a focus on North America audiences. They will also be responsible for creating custom email modules and campaigns leveraging HTML and CSS, enhancing the overall member experience and engagement. The ideal candidate will have a strong ability to manage their own workflow, prioritize tasks efficiently, and deliver high-quality campaigns within tight deadlines.

The Global CRM Executive will report into the Global CRM Manager.

Main Duties

• Campaign execution: Build, schedule, and deploy daily email and push notification campaigns to segmented audiences using Salesforce Marketing Cloud ensuring timely and accurate delivery. 
  
• Segmentation and personalization: Collaborate with Marketing, Membership and Digital teams to identify target audiences, segment lists, and implement personalized messaging strategies to maximize engagement and conversion rates
• Strong data skills: Abilit