Coordinator, Merchandise (Direct Sales)

The Coordinator, Merchandise (Direct Sales) supports the planning and execution of events, pop-up shops, and the launch of owned store operations to help maximize sales, profitability, and customer engagement. Working closely with the Senior Manager, this role assists with project coordination across the full lifecycle of direct sales initiatives, including research, planning, budgeting support, vendor communication, logistical coordination, on-site setup and execution, post-mortem reporting, and continuous improvement activities.

A highly organized and detail-oriented professional, the Coordinator contributes to the successful delivery of direct sales initiatives by assisting day-to-day execution, identifying process improvements, and helping ensure that Square Enix merchandise reaches and engages fans through various forms of direct-to-consumer initiatives.

Roles and Responsibilities

• Coordinate research on competitor direct sales activities, industry trends, customer behavior, and event opportunities within the assigned projects, and provide findings and recommendations to the Senior Manager.
• Support the planning and execution of assigned events (e.g. conventions, in-store events, TCG events), pop-up stores and other direct sales initiatives to help achieve sales and profitability targets.
• Assist Senior Manager with on-site events and store operations, including setup, merchandising, staff coordination, issue res