Performance Marketing Specialist (Fixed Term Contractor)

Company Description

Standard Bank Group is a leading Africa-focused financial services group, and an innovative player on the global stage, that offers a variety of career-enhancing opportunities – plus the chance to work alongside some of the sector’s most talented, motivated professionals. Our clients range from individuals, to businesses of all sizes, high net worth families and large multinational corporates and institutions. We’re passionate about creating growth in Africa. Bringing true, meaningful value to our clients and the communities we serve and creating a real sense of purpose for you.

Job Description

Lead and drive the planning, execution, and optimisation of eCommerce campaigns across the BU, to drive measurable campaign results such as conversions, customer acquisition, and revenue generation, to maximise ROI from paid media efforts.

Qualifications

Type of Qualification: First Degree
Field of Study: Marketing

Experience Required
Integrated Marketing - Digital Marketing
Brand & Marketing
5-7 years
Demonstrated expertise in optimising paid media campaigns to maximise performance and deliver measurable improvements across key metrics, including Click-Through Rate (CTR), Conversion Rate (CVR), Cost per Acquisition (CPA), and Return on Ad Spend (ROAS). Proven ability to collaborate effectively with cross-functional teams