CRM Retention Specialist
We are looking for a CRM / Retention Specialist to execute player communication campaigns according to the approved Promo Plan and support retention activities across our iGaming products. This role focuses on setting up multichannel communications, automated journeys, transactional messages, and bonus campaigns to ensure timely and accurate delivery of player engagement activities.
The ideal candidate has hands-on experience with CRM platforms, player lifecycle communications, bonus configuration, and campaign QA. You will work closely with Content, Design, and other internal teams to launch campaigns, maintain communication workflows, and ensure all activities are delivered according to the agreed timelines and requirements.
Nice to Have
- Experience with Customer.io, Braze, Optimove, Smartico, or similar CRM platforms
- Experience working with multiple communication channels, including Email, Push, In-App, and Inbox
- Basic HTML knowledge and experience with email builders
- Familiarity with Jira, ClickUp, or similar task management tools
Responsibilities
- Launch player communications according to the approved Promo Plan
- Set up and manage campaigns across Email, Push, In-App, Inbox, and other available communication channels
- Configure automated campaigns, triggered communications, and player communication journeys
- Set up transactional communications