Marketing Account Manager

The Role

The Marketing Account Manager owns the growth outcomes of a portfolio of health system and medical group customers. You are the person who makes sure each account's marketing programs are live, performing, and tied to real patient volume, and you are the connective tissue between the customer and our internal teams.

This is not a coordinator role. You will own goals, run programs, read the data, and drive the internal work needed to hit the number.

What You'll Do

Own customer growth goals

• Translate each customer's growth objectives (service line volume, new patient acquisition, market share in target geographies) into a marketing plan with clear targets and timelines.
• Track patient capture performance against plan: lead volume, conversion to booked appointment, show rate, cost per acquired patient, and service line mix.
• Spot underperformance early, diagnose it, and put a corrective plan in motion before the customer has to ask.

Run the programs

• Coordinate execution across paid media, SEO and local listings, reputation, campaigns, and automated patient outreach.
• Build and maintain campaign calendars, launch checklists, and reporting cadences for every account in your book.
• Prepare and lead monthly and quarterly business reviews with customer marketing and operations leaders, telling a clear story about what worked, what didn't, and what ha