App Marketing Team Lead
Millions of people reach for their phones to stay private and secure - and they should be able to find us the moment they do. As our App Marketing Lead, you'll grow Surfshark's mobile subscription business by making our apps easier to discover, easier to choose, and harder to ignore. You'll lead the team behind paid acquisition, App Store Optimization, and conversion, turning curious scrollers into paying subscribers.
You'll own the app acquisition strategy and its performance, sharpen our presence in the app stores, and grow the people on your team. You'll also partner closely with our Mobile Growth squad to support in-app experimentation and connect what marketing learns with real improvements to the user journey.
If you want to:
Own the app marketing strategy and performance across iOS and Android, driving steady growth in paying subscribers;
Manage acquisition budgets, forecasts, and channel priorities, balancing scale, efficiency, and long-term customer value;
Scale Apple Search Ads, Google, and other channels while finding and testing new ways to acquire users;
Drive organic growth through ASO - keyword visibility, localization, store assets, and conversion;