Integrated Marketing Manager

Title: Integrated Marketing Manager 

Location: Austin, TX (Hybrid Preferred; Open to Remote)

We are looking for an Integrated Marketing Manager to serve as the primary driver of demand generation and pipeline growth across TogetherWork's portfolio of vertical software and payments solutions. This role is responsible for developing integrated marketing campaigns that translate product positioning into measurable business results. Working closely with Product Marketing, Sales, Digital Marketing, and external agency partners, the Integrated Marketing Manager owns campaign strategy, performance optimization, and full-funnel execution across multiple channels.

What you'll do:

Integrated Campaign Strategy & Demand Generation

• Develop and execute integrated marketing campaigns aligned to company revenue and pipeline goals
• Translate product positioning, messaging, and launches into full-funnel campaigns that generate awareness, engagement, qualified pipeline, and revenue
• Determine the appropriate mix of content, webinars, events, paid media, lifecycle marketing, ABM, partner programs, and customer marketing to achieve campaign objectives
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