VP/Sr. Director, Global Marketing
directorOn-site (Carlsbad)Salary undisclosed
Required Skills
Next.js
Job Description
Twist Bioscience is seeking a visionary and highly accomplished leader to lead our global marketing organization, define our brand narrative, and drive sustainable, significant growth across all business units. The Senior Director/ VP, Global Marketing will report to the SVP of Product and Marketing and hold accountability for setting the global marketing vision, strategy, and execution across markets and regions. This leader will be responsible for translating business objectives into high-impact marketing strategies, overseeing brand, product positioning, integrated global campaigns, growth marketing, digital channels, and executive-level customer engagement.
What You’ll Be Doing
- Lead Twist’s global marketing organization include global marketing programs, regional marketing, events, digital marketing, customer advocacy, creative and design, and marketing operations.
- Define and own the overarching global marketing strategy, aligning it with Twist Bioscience’s corporate goals, product roadmap, and long-term market opportunities.
- Serve as the executive leader for the global marketing function, developing and mentoring a world-class team of marketing professionals, fostering a culture of innovation, accountability, and data-driven excellence.
- Drive market and customer requirement
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