Senior Manager, Social & Community
Ursa Major is looking for a strategic, creatively minded social leader to own and evolve how our brand shows up across Instagram, TikTok, Facebook and emerging social channels.
Over the past several months, our founders and creative team have worked hands-on to sharpen our social storytelling — developing a more distinctive point of view, stronger creative instincts and a clearer playbook for what feels unmistakably Ursa Major. Now we’re looking for someone great to take that foundation and run with it.
This is not simply a channel-management or publishing role. We’re looking for a social-first brand storyteller — someone who understands what makes people stop, watch, engage, share and come back; who has excellent creative instincts; and who can translate a brand idea into a compelling social concept, story and brief.
What You’ll Do
- Own Ursa Major’s social strategy, editorial direction and content calendar and curation across Instagram, TikTok, Facebook and emerging channels
- Develop social-first concepts and stories around our brand, products, ingredients, people, Vermont roots and broader world
- Work closely with our creative team and founders to bring those ideas to life
- Build and nurture an engaged social community, leveraging a smart creator CRM and working closely with our Creator Marketing team
- Be in tune with - and responsive to - the cultural zeitgeist, and what folks are sayi