Head of Industry, Financial Services
WHAT YOU'LL DO
Viant has established strong momentum across Financial Services and is seeking a Head of Financial Services to accelerate growth within one of our most strategic industry verticals. This executive leader will expand brand-direct demand, deepen agency adoption, and strengthen Viant's position as the leading AI-powered programmatic platform for financial marketers across banking, credit cards, insurance, wealth management, fintech, and lending.
This role requires 15+ years of advertising experience and a minimum of 5+ years supporting Financial Services marketers in a brand-direct, agency, or ad technology environment. The ideal candidate has a proven ability to build executive relationships, grow category revenue, and develop high-performing go-to-market teams. Working cross-functionally with Sales, Product, Business Development, Marketing, and Measurement, this leader will help shape Viant's Financial Services strategy while driving innovation and long-term category growth.
THE DAY-TO-DAY
- Scale Viant's Financial Services business by expanding strategic relationships with leading financial brands across banking, credit cards, insurance, fintech, wealth management, and lending.
- Position Viant as the premier AI-powered programmatic platform for retail marketers by evangel