Performance Marketing Lead (Google Ads)
The Short Version
You own Google as a paid acquisition channel for Viktor. Search, Performance Max, YouTube, the full Google ad stack - strategy, keyword and audience structure, budget, performance. You've built this machine before, at scale. Now you build it again - with better tools, more budget discipline, and no legacy to work around.
What's Actually Going On Here
Viktor is an AI-native product growing fast. We're standing up paid acquisition as a serious discipline as part of the paid acquisition team, and Google is one of the channels we believe in. You'll be the founding owner of it - end-to-end, no agency layer. You'll build the playbook, set the bar and scale the program. You report to our CMO.
Day-1 operator. Day-180 architect of how Viktor runs Google, using AI tooling to compound your output.
What You'll Actually Do
Own Google Ads end-to-end. Search campaign structure, keyword strategy, match-type discipline, negative keyword hygiene, PMax asset groups, YouTube where it earns its budget.
Run conversion experiments with the owners of our landing pages and sign-up
