GTM Associate (Part-time)

About the Role

Our client is an early-stage B2B technology company working with manufacturers and distributors. They are looking for a proactive, commercially minded person to support their outbound sales efforts.

The main focus of the role is building targeted prospect lists, researching companies and decision-makers, and carrying out personalised outreach to generate first meetings.

Strong copywriting and content skills would be a plus, particularly the ability to write clear, personalised outreach messages and follow-ups.

You’ll work directly with the founders in a highly autonomous environment, with the opportunity to take on more responsibility as the company grows.

Responsibilities

• Research target companies, industries and decision-makers to build accurate, high-quality prospect lists.
• Identify and qualify relevant prospects based on the company’s ideal customer profile.
• Use LinkedIn, Sales Navigator, databases and other research tools to find and enrich prospect information.
• Write and send personalised LinkedIn and email outreach.
• Manage follow-ups and responses and work towards securing qualified first meetings.
• Keep prospect and outreach activity accurately updated in the CRM.
• Test and refine prospecting and messaging based on response rates and results.
• Support the founders with outbound sales and account research.
• Use AI tools such as