Community Liaison Business Development and Marketing

The Community Liaison is an essential member of the hospital team and reports directly to the Business Development Director. This position acts as a liaison between the hospital and the professionals in the communities served by the hospital. The Community Liaison is a member of the Business Development team, and is responsible for driving the marketing and business plan of the hospital.

KEY RESPONSIBILITIES:

• Assist the Business Development Director in developing and executing marketing plans and programs to ensure the profit growth and expansion of the organizations products / services

• Assists the Director in identifying and evaluating special studies in the development of new services and programs

• Assists the Director with external entities that influence the organization's, services, programs and facilities

• Maintains relationships and secures competitive information on products and services in order to maintain and develop market share.

• Acts as a resource for information regarding hospital programs, services and the admission process

• Generates new admissions through informing potential and existing referral sources, customers and payors about Vista del Mar Hospital programs and services

• Responsible for generating referrals by building relationships with physicians, hospitals, law enforcement, mental health professionals, educators, military personnel and other community -based organ