Marketing Services Director

Help shape the future of movie marketing

This is an exciting opportunity for an experienced marketing leader to help cinema clients get more value from their customer data, marketing technology and audience engagement strategies.

As Marketing Services Director, you’ll lead the delivery of operational and strategic marketing services for Vista Group’s cinema clients. You’ll work closely with senior marketing stakeholders, Account Management, Data Science, Product and Film teams to develop targeted campaigns, strengthen customer engagement and turn moviegoer insights into practical marketing strategies.

Requirements

What you’ll be doing

You’ll take ownership of both the day to day delivery and continued development of our marketing services, including:

• Overseeing operational marketing services, including team resource allocation, delivery processes and client escalations

• Planning and delivering targeted marketing campaigns, from audience selection and asset acquisition through to performance reporting

• Turning campaign results and customer data into clear insights and recommendations

• Providing strategic marketing support to cinema clients, including loyalty programme analysis, campaign strategy and planning

• Scoping Statements of Work for operational and strategic services

• Building trusted relationships with client marketing stakeholders and developing a strong understan