Director, Paid Media Strategy
Walker Sands is one of the fastest-growing integrated B2B marketing agencies in the world. We are looking for a high-impact Director, Paid Media Strategy to help fuel that continued growth. Total compensation for this role is expected to be between $100,000 - $113,000 per year.
As an agency, we exist to accelerate growth—for our clients, our people and the B2B industry. We partner with B2B technology and services companies, from high-growth Silicon Valley businesses to global Fortune 500 brands, to drive meaningful business results. At Walker Sands, curiosity sparks new ideas, collaboration makes the work stronger, and people are at the center of everything we do.
Walker Sands is looking for a talented Director, Paid Media Strategy to join our team in our Boston or Chicago offices - hybrid (highly-qualified remote candidates may also be considered).
What You Will Do (Responsibilities):
- Lead media strategy and planning across channels, defining audiences, channel roles, investment levels, sequencing and reach and frequency considerations based on client objectives and buying journeys.
- Translate client briefs and research into actionable media briefs and plans; size addr