Creative Director, Brand Design
At WHOOP, we're on a mission to unlock and inspire performance for life. WHOOP helps members understand their bodies and daily lives through wearable technology, personalized coaching, and actionable insights across sleep, strain, recovery, and health. As WHOOP grows globally, Brand Creative is responsible for building a distinctive, culturally relevant brand while protecting the clarity, credibility, and premium craft members expect.
WHOOP is seeking a Creative Director of Brand Design to build and lead the design discipline within Brand Creative, owning the WHOOP visual identity, design standards, and high-quality execution of the brand across campaigns and always-on channels. Reporting to the VP of Brand Creative, this leader will translate brand strategy, brand and partners channels presence into a coherent visual system that scales across year-round marketing, global launches, digital experiences, retail, events, partnerships, and internal storytelling. This role requires both a standard-setter and a maker: someone with the judgment to define the system, the taste to elevate creative quality and performance, and the operational rigor to help teams execute at scale.
RESPONSIBILITIES:
Set the vision for WHOOP brand design, translating brand strategy into a clear, distinctive, and ownable visual language a
