Paid Media Director - Europe

About the Role: As a Paid Media Director, you will lead the strategy, execution, and growth of integrated paid media programs for consumer brands across Europe. This is a fully virtual role for candidates based in London or Berlin. You will primarily work within your local time zone, with some flexibility to overlap with U.S. East Coast hours when needed. You will serve as a senior client partner and people leader while remaining hands-on in the platforms, with the ability to build, QA, and optimize campaigns directly. This role requires both strategic leadership and practical execution; it is not a strategy-only or oversight-only position.

 

Responsibilities include but are not limited to:

Strategy and Client Leadership

• Own senior client relationships, translating business objectives into clear media strategies, measurement frameworks, and growth roadmaps.
• Lead the development and execution of full-funnel paid media strategies across paid social, paid search, display, video, and emerging platforms.
• Drive bottom-of-funnel performance programs optimized to revenue, ROAS, CPA, and customer acquisition, which represent the majority of client investment, while building the traffic, consideration, and awareness campaigns that support them.