Marketing Manager
The Marketing Manager is responsible for driving business growth through strategic marketing initiatives that generate qualified pipeline, support revenue achievement, and accelerate regional market expansion.
This role goes beyond executing marketing activities and events. The Marketing Manager is accountable for developing and executing marketing strategies that build market awareness, generate qualified leads, accelerate sales opportunities, and deliver measurable business outcomes.
A key priority of this role is to support Xtremax's business expansion in Malaysia and Thailand, including identifying market opportunities, developing localized go-to-market strategies, building brand presence, and establishing effective demand generation programs in each market.
Working closely with Country Managers, Sales, and senior leadership, the Marketing Manager will define marketing KPIs, optimize marketing investments, and ensure all marketing activities contribute to pipeline growth, revenue objectives, and sustainable regional business expansion.
Key Responsibilities
1. Marketing Strategy & Business Planning
- Develop annual and quarterly marketing plans aligned with company growth targets and regional business priorities.
- Work closely with management and Country Managers to define marketing KPIs, success metrics, and market-specific objectives.
- Develop go-to-market strategies for key solutions, indus