Regional On Premise Manager

“LIVING” THE RED BULL ON PREMISE CULTURE

• Assume and live the Red Bull OP Culture. Creation of “kindred spirits”.
• Being brand ambassador in front the Musketeers and the On Premise network.
• Monitoring image standards within the Musketeer team regarding the brand premium values of Red Bull.

COMMUNICATION

• Fluent communication and know-how exchange with his/her Musketeers and the National On Premise Manager.
• Permanent teamwork with other On Premise Regional Managers.
• Securing and optimizing the relation with all regional business units, especially Off Premise and Culture in the region.

EVENT ACTIVATION

• Ensures availability, premium On Premise activation and High 5 execution at third party and Red Bull events.
• Attendance on key 3rd party and Red Bull events.
• Monitor customer incentives by searching the profitability of all invitations.

AREA MANAGEMENT

• Planning and continuously developing of her/his area in the regional business plan. Secure the implementation of the national business plan in the region.
• Manage team to drive horizontal and vertical growth by putting the national On Premise strategy into practice. Permanently searching for new opportunities and securing the existing ones.
• Setup a proper route planning to secure perfect outlet coverage in the respective area.
• Builds and maintains relationships with key On Premise partners in the assigned area.

ADMINISTRATION

• Ownership of the regional On Premise budget in relation with the national business Plan.
• Keeping records of all Musketeer activities in the region. Fulfilment of reports dead lines.
• Compile and reports of competitors activity in the region.

ON PREMISE MARKETING

• Development of the regional On Premise marketing strategy together with the National On Premise Marketing Manager and putting it into practice.
• Locate offset financial contribution with added value solutions to main accounts which build long term credibility & partnership.

TRAINING, COACHING, MOTIVATING AND ASSESSING

• Set up and execute the regional training plan for the Musketeer team.
• Responsible for conducting training sessions with the team towards desired outcome.
• Coaching and training of Musketeers on the job based on observed strengths and opportunities. Spends a minimum of four days a week in the field with his/her Musketeers.

ART OF MUSKETEERING

• Seek out and engages continuously potential qualified candidates that best fit Musketeer job description.
• Screen Applicants based on resume and referrals, ask relevant questions during interview process.
• Assess Candidates on both substantive answers to interview questions as well as overall communication and sales skills and presentation.

• University – Bachelor’s degree preferred (business, marketing or similar).
• Recommended 3-4 years sales experience with a strong track record of success.
• Recommended 2-3 years of management experience (in the On Premise beverage industry is a plus).
• Strong On Premise industry knowledge, contacts and experience in “the scene”.
• Strong analytical, planning and financial skills.
• Clear understanding of markets, sales & distribution, competitor activity, consumer behaviour in FMCG context.
• Fluent in written and spoken English.
• Very high negotiation and communication skills.
• Fully understands and embraces the Musketeer profile.
• Must be proficient in EDV (Word, Excel, PowerPoint, etc.).

We believe in the potential of everyone to give wiiings to people and ideas, regardless of gender expression, race, religion, affective-sexual orientation, origin, age and disability. In the world of Red Bull, everyone is welcome.