Head of Growth, Events
we are hiring on behalf of our client a Head of Growth, Events. The Head of Growth is responsible for driving the strategic direction, commercial growth, product evolution, and long-term market relevance of assigned event brands across multiple editions, markets and formats. This role owns the overall growth strategy of the brand, including market positioning, audience development, commercial proposition enhancement, partnership opportunities, expansion planning, and product evolution.
The Head of Growth defines where and how the brand should grow, which audiences and markets to prioritise, and how to strengthen value for attendees continuously, sponsors, partners, and stakeholders. Working cross-functionally with Sales, Marketing, Content, Operations, and Customer Success teams, the role acts as the central point of strategic alignment and commercial direction for the assigned brands.
The role reports directly to the COO of Events and plays a key role in shaping brand momentum, commercial performance, market expansion, and long-term growth strategy.
- Lead the overall growth strategy and long-term positioning of the event brand
- Define audience segments, market priorities, and commercial direction
- Develop and own the brand growth roadmap across international markets and event formats
- Identify and assess new markets, regions, verticals and expansion opportunities
- Monitor competito
