Director of Marketing
About Citizen
At Citizen, the #1 safety app in the U.S., growth from marketing is critical to Citizen’s success. Citizen distributes thousands of user-generated videos daily to keep communities informed and empowered. With the majority of our content captured live at the scene of safety incidents, Citizen provides real-time visibility into what’s happening in cities across North America - something no other platform can match.
Already known in every major U.S. city, Citizen is growing fast. We’re now looking for a Director of Marketing to expand upon the foundation and shepherd the organization to new heights. You will manage the marketing team to develop and execute go-to-market strategies, enterprise campaigns, creator partnerships and more to help bring our mission to millions of people each week.
Overview
We are looking for a Director of Marketing to manage Citizen's full marketing function across consumer and enterprise, reporting directly to the Founder/CEO. You will be accountable for strategy, execution, and outcomes across paid, organic, lifecycle, content, and brand, with a focus on three tracks: driving new installs, resurrecting lapsed users, and supporting cross-functional priorities including enterprise, partnerships, and product launches. This role manages one direct report and oversees relationships across three external agencies.
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