Growth Lead
About the Role
This is a hands-on, end-to-end marketing role at a seed-stage AI platform built for the hospitality industry. You will own everything from positioning and demand generation to field marketing and founder thought leadership, acting as a solo operator who uses AI tools to achieve the output of a full marketing department.
What You'll Do
Build product positioning and develop the marketing site, including solutions pages tailored to different customer segments.
Create video content, use cases, and webinars that demonstrate product value.
Conduct competitor analysis across the hospitality and broader AI landscape.
Own the blog, design assets, and run experiments with media formats like newsletters, podcasts, and influencer partnerships.
Execute field marketing campaigns including city-wide activations, in-person events, conferences, and relationship dinners.
Develop and amplify founder thought leadership on LinkedIn and other channels.
Design and optimize paid ad campaigns with creative direction.
Refine signup funnels and build lead generation into a scalable, tightly targeted machine
